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You can track metrics like bounce rate, session duration, and conversion rates to identify how traffic interacts with your site. This analysis helps you make data-driven adjustments to further improve your SEO strategy. This is another one of the top Google ranking factors because it directly helps you rank higher on SERP.
That means their users’ lives could be seriously impacted for the worse if the wrong results appear. Based on the rating guidelines above, Google shows searchers the most relevant, high-quality results related to what they’re looking for. The most relevant are shown first, with the rest shown over successive pages. Third, when people search Google, it shows what it thinks are the most relevant results based on the search terms they enter (out of the trillions of pages in Google’s index).
